Learn the technique, the strategy, and the business structure behind one of the most underleveraged services in PMU. Whether you're brand new to lip blush or you've already trained and struggled to get traction, this system was built to help you turn lip blush into the most profitable, in-demand service your business has ever seen.
Technique — Foundations, manual outline method, specialist scenarios
Strategy — Positioning, pricing, and content that builds demand
Business Structure — Referrals, retention, systems that keep you booked

Most lip blush courses teach the procedure.
The Lip Blush Client-Ready System was built to help you create results clients trust, charge confidently, and turn lip blush into a service that brings you consistent income.
✓ Technique
✓ Specialist Cases
✓ Consultations
✓ Pricing & Positioning
✓ Client Communication
✓ Retention & Referrals
✓ Content Strategy
✓ Ongoing Support
Because beautiful results alone can't create a profitable service.

You want to add lip blush to your service menu and do it right from the start
You've already trained in lip blush but still feel stuck or inconsistent
You struggle to get consistent lip blush bookings despite having the skill
You want to confidently work on a variety of lip types, not just the easy ones
You want a complete framework instead of piecing information together from multiple sources
I'm sure you feel it.
Most artists are still out there fighting for the same brow clients, hoping, praying, refreshing their booking app wondering why their schedule isn't full.
Meanwhile lip blush sits there. One of the biggest opportunities in permanent makeup. Basically being ignored.
Most artists are still focused on the services that aren't attracting the clients they actually want.

The problem isn't that you don't know enough lip blush. The problem is that nobody showed you how to turn lip blush into a profitable service.
Most courses teach the procedure, then leave you to figure out pricing, consultations, client communication, specialist cases, marketing, retention, and referrals on your own.


The Lip Blush Client-Ready System was built to close every single one of those gaps.
Inside the system, you'll learn two outlining methods: Shay's signature manual lip outline technique, plus machine outlining, so you're equipped for any client, any situation.
Why a manual outline? Because the result is the cleanest, crispest lip border you could ever imagine. The precision alone from this technique is not taught ANYWHERE else.

“The outline is everything. Get that right, and the rest of the lip blush falls into place perfectly.”
Create Predictable Results
Master the complete technical foundations of lip blush: anatomy, color selection, mapping, pigment behavior, machine and needle control, saturation principles, and healed result analysis. You'll understand not just what to do, but why every decision is made throughout the procedure.
Included Client Demos
● Manual Outline
● Standard Lip Blush
● Soft Lip Contour
● No Numb Lip Blush
You approach every client with confidence, not guesswork.

Master Complex Cases
Scar tissue. Mature lips. Asymmetry. Hyperpigmentation. Challenging anatomy. Real-world clients don't always fit the textbook example and this phase teaches you how to think critically and adapt when they don't.
Included Client Demos
● Lip Blush Neutralization / Hyperpigmentation
● Mature Lips
● Lip Blush on Client with Dog Bite Scar
● Lip Blush After 11 Surgeries
● Cleft Lip Lip Blush
BONUS: Lip Surgery Scar Revision Training
Your prepared for any client who sits in your chair.

Build a Service Clients Trust
Consultation frameworks, communication scripts, expectations management, service positioning, and pricing strategy all designed to increase your confidence, your conversions, your rates and get you more yeses.
Stronger Consultation. More Yeses, Premium Pricing

Turn Lip Blush Into A Revenue Stream
Learn how to create demand, generate referrals, improve retention, leverage social proof, and integrate lip blush into your business in a way that supports consistent, long-term growth.
A Service that Fills your Calendar and keeps it full.

Grow With Support
Access ongoing support, community discussions, and implementation guidance designed to help you keep refining your skills, solving real challenges, and growing your lip blush service.
You're never figuring it out alone

Actual tools built for working artists that plug directly into your business.

Model Agreements, Consent Forms & Website Copy: Professional consent forms, model agreements, and ready-to-reference website copy examples so you can confidently present, market, and book lip blush clients.
Lip Blush Pricing Calculator: A complete pricing worksheet and cost breakdown designed to help you price with logic, profitability, and confidence.
Consultation & Communication Scripts: Ready-to-use scripts for consultations, expectation setting, pain reassurance, touch-ups, healing guidance, and client communication.
Reviews, Referrals & Content Strategy: Learn how to collect reviews with ease, generate referrals, and create content that supports long-term growth, trust, and bookings.
Most artists learn lip blush on ideal clients. Then real clients start showing up.
Cleft Lips
Scars
Lip Asymmetry from Surgeries & Accidents.
Suddenly the procedure isn't the hard part. The decision-making is. Knowing how scar revision and lip blush work together gives you more options, better outcomes, and the confidence to take on cases that leave many artists feeling unsure.
It positions you for a level of credibility few lip blush artists ever reach, creating opportunities for referrals from surgeons, clinics, and other healthcare providers who are actively looking for trusted specialists.
That's not just a technique.
It's a completely different level of understanding.



When you enroll today you also get the PMU Content Playbook.
A complete video course on how to create content that converts scrollers into booked clients.
This isn't a PDF. It isn't a checklist. It's a full training.
✓ Exactly what to post before and after offering lip blush
✓ How to film your procedures and results
✓ Talking-head content that builds authority
✓ Before-and-after content that creates demand
✓ The content formats that actually convert viewers into clients
✓ How to document your work without spending hours creating content
✓ The content strategy Shay uses to market her own PMU services


I didn't create this system because I'm an educator.
I created it because I'm an artist first, and I've been doing this work on real clients, in a real studio, for over 15 years.
I run a fully booked studio in Calgary. I've never used ads (and you don't need them either). I've trained more than 96,000 artists worldwide. And every single thing inside this system, every lesson, script, tool, and strategy, I use them myself.
This isn't theory. It's the exact framework behind my 8 figure business model.
I built it because talented artists deserve more than a technique certificate and a "good luck." You deserve the whole picture.





Immediate lifetime access. Never-ending support.

"I am already offering this as a service and I took this hoping to learn more, and I did. I definitely feel like I'll be offering a more valuable service now."
PMU Artist — Existing Student

"I'd never done lip blush until this program. It was super thought out and thorough. Any questions I had, Shay was responsive and helped me get on the right track."
PMU Artist — New to Lip Blush

"I was super nervous to start offering lip blush. Shay covers everything. I felt completely prepared walking into my first real client."
PMU Artist — Nervous Beginner

Learn the Procedure.
Build the Service.
Create the Demand.
Complete training, proven framework and the tools to create consistent results.


Everything You Need To Turn Lip Blush Into A Premium, Profitable Service
Turn Lip Blush Into A Consistent Revenue Stream
Specialize in Scars, Cleft Lips & Complex Cases
Charge Premium Prices With Confidence
Turn More Consultations Into Booked Clients
Build A Repeatable System that grows your Clientele
Get Support When You Need It
LBCRS ........................................ $1,499
PMU Content Playbook ................... $699
ToolKit Hub ................................... $374
Lifetime Community Support ........ Priceless
Total Package Value: $2,724+
Your Price Today: $899
Save $1,825 Today
THE INVESTMENT
The empty appointments are costing you more than you think.
Every unfilled lip blush slot is $600 gone. Add up how many you have this month.

Founding member pricing and bonus included free until then. After that, the price goes back to $1,499 and the bonus is gone.
I've trained over 96,000 artists. I built this system because I watched talented women stay stuck because no one ever taught them the business side of PMU.
If you go through this system and you don't have a clear, actionable path to consistent lip blush bookings, reach out.
I want to know. I'll make it right.
You also get lifetime access to the system and ongoing community support. This isn't just another course you complete and get cut off from. You're not buying information. You're buying a system and the support to actually implement it.
Empty spots.Discounted prices.
Inconsistent bookings.
Every month you don't solve the problem costs more than solving it.
A profitable lip blush service.
A repeatable client acquisition system.
A skill that pays you for years.
Because businesses grow from systems, not hope.
Founding member pricing and The PMU Playbook($699 value) included free while this launch is open.
Regular price $1,499. Lifetime access. Ongoing support included.
You don't need lip blush experience, but you do need to be comfortable using a PMU machine. This system is built for working artists who know their equipment. If you're brand new to lip blush but already practicing PMU, you're in the right place.
Three things. First, Shay's exclusive manual lip outline technique, not taught anywhere else. Second, real-client specialist demos: neutralization, scar tissue, dog bite reconstruction, cleft lip, post-surgical cases. Third, a full business system: pricing, scripts, menus, referrals, content, and ongoing support. Most training gives you one of those. This gives you all of it.
Yes. Artists already offering lip blush often get the most out of it. If you're undercharging, getting inconsistent healed results, or turning away complex cases, this system directly addresses all of that.
Phase 2 covers the cases most artists don't know how to handle: scar tissue, post-trauma reconstruction, cleft lip, and clients who've had multiple surgeries. Full video demonstrations. This is what positions you as the specialist in your area.
Lifetime. Immediate access from the moment you enroll, revisit any module any time, and ongoing private community access as your skills and business grow.
The video content alone is just over 7.5 hours, but most students take 2 to 4 weeks to work through everything depending on their schedule. The course is self-paced, so you can move as fast or as slow as you need to. If you want to just watch through the material, you can do that in a weekend. If you want to actually implement as you go, practice your mapping, build out your pricing, set up your consultation process, plan for a few weeks. There's no wrong way to do it.
Model agreement, consent form sample, lip blush pricing calculator, consultation scripts, boundary setting scripts, review request and referral scripts, and a content posting guide. Everything ready to customize from day one.